Social Music

Music is an important part of all our lives and with the unprecedented access to celebrities made possible through social media, the lives of our favorite musicians are becoming just as important as their body of work. Social Music brings fans and artists together like never before. The Record Label, Artist and music-centric websites all have an opportunity to be at the center of the experience.

Lady Gaga Echo Lifestream

Leading entertainment companies define Social Music as a combination of the following:

  • Aggregate the social actions of artists across Facebook, Twitter, Foursquare, YouTube, Google+ and other social networks into a real-time, interactive Lifestream on your site.
  • Feature real-time reactions to each post in the Lifestream as nested conversations.
  • Enable fans to engage with the artist on your site by leaving comments, liking, replying and flagging items.
  • Provide visitors with branded discussion forums and commenting streams to socialize with each other about their favorite artists, driving low cost page views, ad impressions and viral buzz.
  • Have VIP guests (artists, dj's, producers) participate in live chats with their fans using a special moderated "green room".
  • Enable fans to quickly log-in and participate in discussions about an artist, album or song using their log-in credentials from any one of over 20 popular social networks.
  • Get deep social insights into your logged in users, number of shares, number of click-backs and more.

Echo enables companies to offer this Social Music experience through the following applications:


Social Log-in & Sharing developed by Janrain

Enable viewers to quickly login and participate in Social Music discussions using their log-in credentials from any one of over 20 popular social networks. Each action is an opportunity for them to share with their friends on Facebook, Twitter and other social networks using each new article as a launch pad for viral distribution.

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Real-time Comments developed by RealTidbits

You publish a lot of great new content about your talent. Each content asset is an opportunity for your audience to share comments in real-time and each comment is an opportunity to drive more page views, video views and social sharing.

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Real-time Forums developed by RealTidbits

Music fans love to get together and share their love for an artist, their music and other related topics or bands. Provide them with a branded destination to socialize with each other in real-time, driving low cost page views, ad impressions and viral buzz.

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Lifestreams developed by Arktan

Artists are creating a huge amount of new content and value on their Twitter Account, Facebook Fan Page, G+, Tumblr, YouTube and more. Aggregate this social activity into a Facebook Wall type life stream to create the first, best place to follow an Artist's life and career, enabling you to capture and monetize the social web on your .com

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Real-time Social Chatter developed by Arktan

Fans are already talking about your artist and his or her music. Aggregate the distributed conversation into a live stream on your site, giving your audience the first, best place to track and participate in the conversation. Drive significantly higher engagement by arranging for the artist to hang out in the chat stream and participate using a managed 'green room' experience.

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Echo is Your Partner for the Real-time Web

Echo provides a real-time web platform that empowers brands to quickly build and implement powerful Social Music experiences. Our partner ecosystem of companies ranging from market leaders to start-ups are developing real-time applications at the speed that only an application marketplace can provide. With Echo, brands get access to the largest, most innovative selection of real-time Social Music applications available, along with the security of a proven platform that's currently serving over 1 billion streams per month.

To learn more, call 888-GO-REALTIME or complete our web form.

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Leading Brands Choose Echo for Social Music